It is the worst number in business.
- One client
- One traffic source
- One audience or ad
It is important for marketers to have more than one way to achieve their end goal.
Facebook has been one of the top choices for thousands of marketers for several years now, but the complexity of account shut downs has many of us running with our tail between our legs wondering…
Will I be able to run ads tomorrow?
Next week?
Next month?
I am going to show you how to do Local Mastery. Discover how to run YouTube ads for offline businesses, and leverage your other traffic sources such as Facebook to get them up and running quickly!
Course curriculum:
1. START HERE – Introduction
First, watch me!
There is a 30,000 Ft overview.
We will cover the components of the ads.
There are basics of Youtube ads.
Setting up a channel on the internet.
There are discussions that can be used to get questions answered.
2. YouTube ads Targeting
What is the location of targeting for Youtube ads.
Different types of targeting should be used.
Local or national clients may be targets for targeting.
The performing audience is Intel.
Your funnel.
Your funnel.
Goals and audience selection are included.
The course is about choosing audiences to target.
3. Your Offer and Video Script
What is your offer? Discuss offers.
Your voice over.
There are questions to ask clients.
There are strategies for writing your script.
The course exam is about crafting the offer.
Writing a script is a course example.
4. Creating Your First Videos
Competitive research on the internet.
There are tips for creating good video ads.
There is a video creative overview.
The first part of creating your first video.
The second part of creating your first video.
The third part of creating your first video.
Creating your first video
Speechelo can be used to create a fast voice over.
The course is about creating real estate video.
The exam is about the finished real estate video.
Speechelo Voice Over is used to create a video.
5. Campaign Tracking (left to right)
Tracking is a problem we are all facing.
There is a reason why this tracking work is done.
There are elements of the left to right tracking strategy.
There is a tracking setup in the internet.
There is an actual funnel left to right.
What is broken in your funnel?
6. Youtube Campaign Build & Launch
There are ways to structure your campaigns.
Your first campaign.
Max Conversions vs TCPA are some of the things that understand bidding.
Setting up a branded search.
Retargeting audiences is set up.
Creating custom audiences on the internet.
7. Optimizing YouTube Campaigns
There is a review/operations hierarchy.
The review/ overthrow hierarchy is part 2.
Video ad burnout and how to avoid it.
There are campaigns with tCPA.
There is a STALL effect on YouTube.
New Audiences and Creatives can be tested.
Initial campaign results are reviewed.
There is a way to analyze location and device reports.
Audience insights are used.
Scaling campaigns and results.
Analyzing your funnel for improvement
8. Advanced Strategies for Youtube Ads
Improved performance can be improved by segmenting campaigns.
How to scale your campaigns.
Testing lead ads on YouTube.
9. Google Discovery
What is the name of the program?
There are ad formats for Discovery.
Bidding for Discovery Campaigns.
A Discovery campaign is being set up.
10. Bonus Strategies
Retargeting on the internet.
Retargeting on the internet.
Targeting on the display network.
Always be testing.
11. NICHE EXAMPLES
Duct cleaning is a script.
There is a landing page for duct cleaning.
12. Live Q & A Calls
March 10th 2021.
March 17 2021.
March 24th 2021.
April 14th 2021.
April 21st 2021.
April 28th 2021.
May 12th 2021.
May 19th 2021.
May 26th 2021.
June 9th 2021.
June 16th 2021.
Reviews
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