Top Copywriters Failed to Defeat Parris Lampropoulus’ “Unbeatable” 7-Year Control. Here’s How I Beat It…and Went On to Produce Many More Multi-Year, Million-Dollar Controls

Hey there,

For 7 years, Parris Lampropoulus held the control over the Tax Hotline publication.

I beat the legendary Jim Rutz for the first time after getting one of my first major controls, and Boardroom couldn’t wait to call me.

He wanted to know if I would be interested in writing for Boardroom and taking a shot at this unbeatable control.

Many top copywriters were hired to beat it. Many had failed before me.

I will admit that the control of Parris was killer. It was perfect for more than 7 years.

I knew that there was a weakness in his control, as I had already won a few controls with this strategy.

I applied this strategy to my new test promo and it resulted in a 7-year control. The product was folded after 2 years of mail.

Wouldn’t you like to know what the stealth strategy was? Continue reading…

Now available! There is an In- Home version of My No- Holds-Barred LA Boot Camp Intensive.

In my first LA boot camp intensive, I revealed a secret. I shared my victorious Boardroom Tax Hotline control and the strategy behind it, as well as breaking down some of my other million-dollar controls.

Jim Rutz was beaten by a financial newsletter promotion. Twice. …

For over a decade, a joint health supplement promotion was mailed.

One of the biggest sellers in its niche was an 8-year control for a memory supplement.

I wrote a control for Boardroom. still More than 10 years later!

This live, one-day workshop took place in beautiful Hermosa Beach, California, and was limited to just 10 attendees. There were beginning and advanced marketers in the room.

I made a last-minute decision to capture all of this valuable teaching and sharing on video. The LA Boot Camp Intensive presentation is available on DVD along with the 60-page, 4-color, hard-copy Guidebook. It took me 19 years to learn breakthrough copywriting secrets. Each lucky participant received something.

There is a behind-the-scenes look at turningFlops into Million-Dollar Controls.

My brand new. Virtual LA boot camp. The first time I tried to beat it, the test promo that beat it soundly went on to bring in big bucks.

You will get a deep dive breakdown and behind-the-scenes look at what allowed me to get this Boardroom control.

When I was first starting out with other clients, I went over my first fewflops to make sure they failed. I show you how I turned them into multi-year, million-dollar controls.

You can avoid making the same mistakes with this kind of know-how. You will be able to spot the holes in any control you are looking to beat, increasing your chances of a blockbuster hit.

But that isn’t the only thing. I wrote a million-dollar control for companies like Boardroom, Soundview, and Healthy Directions, and boiled it down to a 5-point system in this special, never-before-released, in- home program.

Five most likely to succeed strategies and techniques to help you hit your next promotion.

You can get the next best thing, even though you missed the main event and the chance to hang out with marketing legend Jay Abraham in person.

In my. Virtual LA boot camp. You will discover. same. I shared handsome royalties with my attendees because of the fool-proof 5-point system. Next time you write copy, you will be armed with my five most likely to succeed strategies and techniques to hit your next promotion out of the ballpark.

It took me a long time. 19 years. To master all of the breakthrough secrets and visit the school of hard knocks along the way. Thanks to the 5-point system, in-depth Guidebook, and DVD presentation, it can only take you a single morning or afternoon of your time.

A-List Secrets to Breakthrough Copy You Can Apply to Every Sales Promotion You Write

It gets better in my. Virtual LA boot camp. Each minute and page is jam-packed with A-list secrets to million-dollar copy.

• Throw out your rule book! This is my #1 principle of direct mail copy from when I beat Jim Rutz’ promotion– and kept the control for over 3 years (financial promos almost never last a full year!)
• The taboo emotion my winning headline exposed to beat Parris Lampropoulus’ “unbeatable” 7-year control (This is how I became the first female copywriter to win a Boardroom control!)
• The world-class copywriter’s secret to predicting if your headline will fail miserably before you even test it (this won me a control that mailed for over 10 years!)
• Facing writer’s block? Do this quick 1-minute search trick and you’ll be overflowing with big ideas!
• Want to fast-track your way to the A-List and win control after control? Stop making this common headline mistake even veterans fall prey to
• A non-technical formatting trick that keeps your audience reading every single word of your copy and wanting even more
• The simple 3-word secret to writing fascinations and headlines in million-dollar controls. My triple-punch formula reveals what separates A-List bullets from the rest. Miss ANY of these punches and say goodbye to your profits!
• The single question I always ask myself and coaching clients when crafting an irresistible, mouth-watering bullet
• One common yet overlooked word that makes the claim in your headline both believable and enticing to your prospects (you probably say this word every day!)
• The one word you should AVOID using in your copy whenever possible. You’d be amazed how many times it sneaks into your writing!
• Is your guarantee stopping your prospect from buying? This little-known trick helps you formulate an ironclad, no-brainer guarantee even the most skeptical buyer can’t resist!
• And much more!

PLUS: Hard-won Secrets to Move Your Copywriting Career Ahead Farther and Faster

In my. Virtual LA boot camp. I show 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 For example…

• How to know when to ask for an advance ( hint: just about always!) and how much of one to ask for. Plus when you should require a full 100% payment up front
• Client “red flags” to watch out for. Ignore these signs at your own peril (I wish I had!)
• My top 6 secrets for getting paid top dollar (and getting the R-E-S-P-E-C-T you crave)…including one most top copywriters would NEVER admit to using, but often do
• The Dale Carnegie principle that makes it a snap to connect confidently with prospective clients at the next conference you attend—works even if you’re shy and get tongue-tied
• Why “spec” is a four-letter word in my book. What you must know before you ever agree to do any kind of work this way
• The truth about royalty-only deals…are they worth the risk? Here’s my take on it
• How to do research right—and make it your “secret weapon” to winning bigger controls!
• The one thing you should ALWAYS do before you hand in your “first draft” to a client
• And much more!

Yes! I want the Virtual LA boot camp intensive.

Wouldn’t You Love to Double, Triple, Even Quadruple Your Income?

Have the world’s top clients been fighting for a slot in your schedule?

I reveal the tips, strategies, and secrets in my book. Virtual LA boot camp. It’s possible to fast-track you into A-List status in the copywriting world.

You will also get a hard copy of my 60-page breakthrough-packed Guidebook each of the lucky attendees received, as well as the full recording of my LA Boot Camp Intensive presentation.

You can charge clients more for your work if you combine these two assets. You will learn my secrets to getting paid more and how to negotiate better deals for yourself.

You will discover everything in my. Virtual LA boot camp. I used to get fat, regular royalty checks, and earn a six-figure income from my calendar business.

You can get it all for a fraction of what it would cost to learn it from me one-on-one.

Put Yourself on the Fast Track for Less Than You’d Spend for an Hour of My Coaching!

I charge clients a minimum of $2,500 for a full day of consulting, plus travel time and expenses.

I charge upwards of $350 an hour for coaching, but I am not taking on anyone new at this time.

My LA Boot Camp Intensive live event was a bargain because of that. In many cases, airfare and lodging were included in the price for this full-day, small group intensive.

They got 8 hours with me, including more than 3 hours of teaching and hot seats. I considered charging twice as much because of that incredible deal.

You can enjoy my now. Virtual LA boot camp. You can have it to view and read again and again from the comfort of your own home for just $279.

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