Whitney Quesenbery – Story Telling For User Experience
Whitney Quesenbery – Story Telling For User Experience
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Format: [ 1 Epub + 1 PDF] | 39.48 MB
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Description
We tell stories. As old as the human race, sharing information is one of the most natural ways to do so. The book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. The book looks at the full spectrum of user experience design to discover when and how to use stories to improve our products. If you are a researcher, designer, analyst or manager, you will find ideas and techniques you can use in your practice.
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