KEVIN HOGAN – INFLUENCE: BOOTCAMP 2004

One of the powerful modules of Boot Camp was taking individual business owners/managers and moving them through the process of how to influence their customers to buy from them instead of anyone else. This module is worth the price of admission, we did it with five businesses.

There is a lot of material that was never released. There are over 30 new applications and tools. I reveal 8 of them.

The price points should be set.

The presentation order should be set.

Research can be used in goal setting.

Trust is built with an exact recipe.

New key formulas to specify who you are and what is different about you make you the go-to person.

The only key to selling isfluentials.

It’s important to understand the big difference between expertise and trustworthiness.

When faced with stiff competition, determine the best way to sell your company.

The manual doesn’t go into detail about much of the new material, which makes it harder to get information for those who don’t invest in the course themselves. All the data and utilization are included in the manual. You can watch again and again. The manual is packed with information at 170 pages.

Although there is background material covered, you are going to be excited by what you learn from Wendi and myself. I think you are looking at about 1/3 of Boot Camp as new information that I have never talked about before.

Is it anentrepreneur? Sales person? What is a professional person? Are you a trainer? Manager?

The most advanced techniques of influence and persuasion will be taught at boot camp. In order to change the perception and behavior of others in a completely unconscious way, you will learn how to use the techniques and strategies of gaining compliance.

There are a few things you are going to learn.

There are 29 specific non-verbal communication techniques.

Stand and sit with people so they like you and believe in you.

People’s behavior is influenced by genes and what to do about it.

There is a process of covert conditioning.

The words change people’s minds.

There are 16 core desires of every person you meet.

When necessary, how to use distraction and confusion.

Suggestions can change visual recall.

There are two complete models for gaining compliance quickly.

Minor changes to your appearance will make you say yes or no.

The story needs to deliver the message you want sent.

The psychology of persuasion is the second best-selling book about persuasion of all time. The basics of persuasion and influence have already been learned. I will be taking you on a fun and exciting four-day event that will give you absolute certainty and confidence in every situation you meet up with.

The material in this boot camp is new and exciting. You haven’t heard this material if you’ve been in the training room with me. Almost all of it has never been offered to you before.

Wendi Friesen is my trainer. She is a sales and marketing genius who can help you integrate marketing into your life.

For the first time ever, Wendi agreed to show specifically how she used the techniques and strategies of persuasion to get people to believe in her. She will show you how to apply the principles, laws, techniques, tactics and strategies of persuasion in sales and marketing.

I asked Wendi to show me how to apply the information. I will teach you strategies, techniques, and tactics of gaining compliance. I am going to give you a few examples so you understand the information. Wendi will help you to make the tools I share with you become part of who you are, how you think and communicate, and then use them in your life.

I don’t like hype. The promotional piece is being toned down because I am excited about the release of the material from this event. The Influence: Boot Camp 2004: The Home Version is special and can benefit you, so I want to remind you of a few things.

I will talk for five minutes about pacing and leading, 10 about reciprocity and expectancy, and 15 minutes about building rapport. There are more advanced techniques as well as the basic ones.

There is not much time to review the old stuff. The Delta Mind Model will show you the incredible power of anticipated regret, the presentation order of information for optimum compliance, the alpha and omega strategies and material that no one else is teaching.

You will be able to walk out of any place with a sense of mastery.

You will be able to say yes almost any time.

You will build your business, increase your sales, learn to motivate yourself and gain compliance in almost every situation in life.

The course is fun. You will walk away with more tools than any belt can hold. You will learn some of the most amazing new strategies and techniques in this information download.

The head of marketing at 3M could be you. If you want to be a great therapist, you might want to get the girl of your dreams. You might want to increase your sales a lot. If you get everyone you meet to say yes to you, 20-30% is most likely. You will be thrilled with everything you get, no matter who you are or what motivates you. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it No one else besides me has ever taught you this information when you read the next learn list. People who teach old school persuasion or influence have similar lists. Forget it. This is 2004. This is new. No one has it except for me and you.

There is more you are going to learn.

How to change people’s mind maps with metaphor.

The model for change is complete. No one has taught this before.

Alpha, Omega and Delta Strategies have influence.

There are applications for anticipated regret that reduce resistance and reactance.

There needs to be a balance between pain and reward.

How to get to the part of them that doesn’t talk.

The conscious and unconscious responses are weighed to gain compliance.

How to know when to ask.

Strategic framing can be used.

Master the first 30 seconds.

It is possible to change their mind by utilizing their brain’s perception and projection.

The 150 page manual is the most user friendly for persuasion and influence you will ever have. You can use this manual for the rest of your life. It can be used to prepare for every client, every date, every important meeting and communication.

There are 7 DVDs of the workshop. The video picture is wonderful. You get them with the manual.