Dennis Moons – Google Shopping Success Course On The Market
Dennis Moons – Google Shopping Success Course On The Market
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Description
Dennis Moons – Google Shopping Success Course On The Market
Your Google Shopping Traffic Isn’t Converting? Here Is Why…
Introducing Google Shopping Success
The Google Shopping Success Course
- From Product to Product Ad
- Product Feeds 101
- Setting Up Google Merchant Center
- Product Feeds on Shopify
- Product Feeds on Woocommerce
- Product Feeds on other platforms
- Fixing Problems in Google Merchant Center
- Setting Up Google Ads
- Setting Up Google Analytics
The second module is Module 2. From start to finish.
You are ready to launch your first campaign once you have setup.
I will show you the Optimization Pyramid, a framework that I use to maximize the different parts of my own campaigns.
This makes sure that your campaigns improve over time and that you get the results you need.
While I talk about why I’m making certain changes and how they tie into the bigger picture, you’ll see me work on actual campaigns.
There are lessons in this module.
- Under The Hood
- Launching Your First Google Shopping Campaign
- The Optimization Pyramid
- Account Structure
- Keywords
- Bidding
- Bid Adjustments
- Your Optimization Routine
- Tracking sales with Google Analytics
There are three modules in module 3. Save and scale.
It is time to take your campaigns to the next level after your campaigns are launched.
In this module, I will show you how to save on ad spend while at the same time scale the best performing parts of your campaigns.
These lessons will shed a lot more light on the inner workings of the system, essential to get ahead.
There are lessons in this module.
- Custom labels
- search query level bidding
- Product Feed Optimization
- Competitive research
- Star Ratings
- Merchant promotions
- Google merchant center feed rules
- Data Feed Tools
- Target ROAS Bidding
- Product level ad groups
- Showcase Shopping Ad Type
- Advanced Google Analytics
- Pulling The Plug
The fourth module is called Module 4. Beyond shopping on the internet.
It’s time to look beyond if you have profitable campaigns.
In this module, I will show you how to use other parts of the Google Ads like Remarketing and Search Ads based on the performance of your shopping campaigns.
There are lessons in this module.
- Dynamic Remarketing
- Static Remarketing
- RLSA
- From Shopping To Search
Course Bonuses
- Access to our private student community
- Setup checklist
- Optimization checklist
- ROAS calculator
- Product feed templat
The extras make it easier for you to apply the information in this course to your own campaigns.
Bonus #1: The Google Shopping Success Community
- Get answers to your questions
- Learn new things
- Connect with fellow students
The price of the course includes access to this community.
Bonus #2: Checklists
Bonus #3: ROAS calculator
Proof Content
Sale Page: https://www.storegrowers.com/google-shopping-course/
Archive: http://archive.is/g142X
Delivery Method
The #1 Google Shopping Training Course
Advertise Your Products, Get High-Quality Visitors & Make Profitable Sales
Google Shopping Success is a self-paced online video course to learn how to use Google Shopping to generate profitable sales .
To do that I’ve created 40 in-depth video lessons in which I’ll guide you through every step of the Google Shopping process.
Every lesson covers a single topic and teaches you how to go from nothing to running campaigns that attract buyers to your store.
Module 1: Setting Up For Success
With Google Shopping, getting the technical parts right is often a huge obstacle.
That’s why I broke down every step of the setup process: how to create a product feed, how to send it to Google and how to make sure you can track the results of your campaigns.
In this module, I dive deep into every single step and cover everything that can go wrong and explain exactly how to solve it.
It doesn’t matter which ecommerce cart platform you’re on. There are specific video tutorials for Shopify and Woocommerce, but I’ve included a wide selection of tools and work methods you can use if you’re on a different ecommerce platform.
If you’re worried that this will get too technical, don’t worry. I share my screen and you’re able to follow and replicate the exact things that I’m doing.
Lessons in this module:
As part of this course, you’ll get access to the following bonuses:
The course is great (trust me ) but there will always be questions or doubts that pop up while you’re learning how to do Google Shopping well.
The Google Shopping Success Community aims to answer these and more.
It’s an exclusive Facebook group for students of this course that allows you to:
The Setup checklist will make implementing the course even easier. You’ll have a good overview of every part, making sure you don’t skip any important parts.
The Optimization checklist is a great tool to make sure you’re not forgetting to improve your campaigns in the days, weeks and months after launch!
This spreadsheet will help you crunch the numbers to translate your profit margins into the ROAS targets.
These calculation aren’t rocket science, but having them in a spreadsheet makes it easy to run different scenarios.
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