[Download Now] Claude Hopkins – Ads Collection Swipe Files
[Download Now] Claude Hopkins – Ads Collection Swipe Files
[Download Now] Claude Hopkins – Ads Collection Swipe Files
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Description
[Download Now] Claude Hopkins – Ads Collection Swipe Files
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Claude Hopkins – Ads Collection Swipe Files
Claude C.Hopkins believed that advertising should be measurable and justify the results that it produced, he was one of the great advertising pioneers.
He worked for several advertisers, including Swift & Company and Dr. Shoop’s patent medicine company. At the age of 41, he was hired by Albert Lasker owner of Lord & Thomas advertising at a salary of $185,000 a year. He believed that a good product was its own best salesperson and he was a great believer in sampling.
Key codes were used to track the results of his advertising. He used the analysis to continually improve his ad results, driving responses and the cost effectiveness of his clients advertising spend.
His classic book, Scientific Advertising, was published in 1923 after he retired from Lord & Thomas. He died in 1932.
Here is what you will get.
- The Claude Hopkins Rare Ad Collection And Study Guide
You get sixty of the Claude Hopkin’s original ads that I have compiled based on his classic books, My Life in Advertising and Scientific Advertising.
Many of the ads Claude Hopkins wrote are included in this collection.
Delivery Method
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