[Download Now] ConversionXL – Conversion Optimization Certification Training Program

[Download Now] ConversionXL – Conversion Optimization Certification Training Program

[Download Now] ConversionXL – Conversion Optimization Certification Training Program

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Description

[Download Now] ConversionXL – Conversion Optimization Certification Training Program

PLEASE CHECK VIDEO OF ALL CONTENTS : WATCH HERE!

ConversionXL - Conversion Optimization Certification Training Program

Get more wins and bigger wins through optimization and testing

Conversion optimization training program for mid-market to enterprise level marketers

  • Learn to build and run world class optimization programs
  • Dramatically improve your skills, become a ConversionXL Certified Optimizer
  • On-demand CRO, UX and digital analytics video courses you can’t find anywhere else
  • New video courses added every single week to keep you up-to-date

Start getting the best-in-class results out of optimization.

  • Improve your conversion optimization, UX and web analytics skills
  • Understand what works on websites, and what doesn’t
  • Develop better A/B testing ideas that win more often
  • Connect with, and learn from peers around the world
  • Get insights from the pros that will help you grow your business

Change your results with world class conversion optimization training

The methodologies and processes needed to get more wins and bigger wins will be taught in the training program.

You will be able to drive continuous business growth without spending more money on acquisition. You can learn repeatable, teachable processes that can be replicated across any web properties.

It is possible to change the course of your life if you have access to expert guidance.

Without this kind of help, you shouldn’t be operating.

Conversion

The Conversion Optimization Training Course for Professionals

The training program will help you become a top conversion optimizer. Gaining skills will turn you into a sought-after marketer.

You will be able to take the certification test once you take all the courses. If you pass the test, you can become a ConversionXL Certified Optimizer.

There are a number of courses on each track. There are 35 courses.

Module 1

Conversion Optimization 101

The basics of conversion maximization. The goal is to get everyone on the same page. There are courses in this module.

  • CRO Foundations
  • CRO Copywriting 101

Module 2

People & Psychology

Your clients are smart. In order to convert more sales, you need to be aware of some of the more important psychological concepts. There are courses in this module.

  • Intro to Persuasive Psychology
  • Using Social Proof Online
  • Developing & Testing an Emotional Content Strategy: emotional triggers and behavioral principles which shape your customer’s decision making process
  • Influence & Interactive Design: a framework which synthesizes scientific research on behavior patterns from a neurochemical and evolutionary psychology background
  • The Persuasion Slide: a practical model for the persuasion process
  • Persuasive Copywriting

Module 3

Digital Analytics

Data-driven marketers need to know how to use digital analytic to make better decisions. There are courses in this module.

  • Intro to Digital Analytics
  • Conducting an Analytics Audit
  • Using Analytics to Find Conversion Opportunities

Module 4

Persuasive Design & UX

Good design sells. What makes one design better than another? How can we improve conversions? There are courses in this module.

  • Opportunity by Design
  • Persuasive Web Design

Module 5

Conversion Research

You have to diagnose the patient before you can treat him. Long-term success and sustainable growth can be ensured by research-driven optimization. There are courses in this module.

  • ResearchXL framework to identify problems with your website
  • Heuristic Analysis
  • User Testing
  • Survey Design
  • Qualitative Research
  • Mouse Tracking
  • Fast and Rigorous User Personas

Module 6

Testing Strategies

It’s important to know what to test, how to test, and when to choose a testing strategy. There are courses in this module.

  • Testing statistics
  • Common testing mistakes and how to avoid them
  • How to run tests: from hypotheses to stopping rules
  • Prioritizing tests: frameworks to decide what to test next
  • Validity threats: what can skew your test results
  • Testing QA

Module 7

Optimization Strategies

It is more than just testing. Before you can influence the customer journey, you need to know all the details. There are courses in this module.

  • Managing a redesign
  • Optimizing for B2B
  • Customer Value Optimization
  • Landing Page Optimization
  • Creating a Segmentation Strategy
  • Testing QA

Module 8

Conversion Optimization Program Management

How to manage your program and how to sell it. There are courses in this module.

  • How to Design, Roll Out, & Scale an Optimization Program
  • Evangelizing for Optimization in Enterprise
  • Building Your Optimization Technology Stack
  • Optimize your Optimization Program
  • Selling CRO as an agency

You will become certified once you pass the final test and complete all the courses inside the Institute. Certification can help you land better clients and accelerate your marketing career.

Delivery Method

After your purchase, you will see a View your orders link on the Downloads page. All the files associated with your order can be downloaded here. Once your payment is confirmed, we will send you a download notification email, separate from any transaction notification emails you receive from nextskillup.com. Our suggestion is to save it to your hard drive since it is a digital copy. If the link is broken, please contact us and we will send a new link. Don’t worry if you can’t find the download link. We will let you know as soon as possible.

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ConversionXL – Conversion Optimization Certification Training Program

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