[Download Now] Sean D’Souza – Pre-Sell Book Premium Package
[Download Now] Sean D’Souza – Pre-Sell Book Premium Package
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Description
[Download Now] Sean D’Souza – Pre-Sell Book Premium Package
PLEASE CHECK VIDEO OF ALL CONTENTS : WATCH HERE!
What if you put in time and effort to create a product to sell, but no one buys?
Trying to sell a product is frightening. If you put your hopes and dreams into a product, you are left with nothing to show for it. Is there a reliable system that will help you sell that product or service?
To be perceived as an expert you need a product or service
If only you had a reliable, well-tested system in place to prevent the let down
Presenting The Art of Pre-Sell Course : How To Get Customers To Buy, Long Before They Pay
| The Art of Pre-Sell: How To Get Customers to Buy, Long Before They Pay | The simple reason why customers don’t tend to buy products and services quickly, is because they need time. Time to think, evaluate, mull over, discuss. And having a pre-sell system in place gives them this time. But if it were simply a question of time, everyone could talk about their product or service in advance and expect a customer stampede, right?TheArt of Pre-Sell Course shows you that timing is just one element. There are several elements along the way, some tiny, some bigger, that you need to put in place to create the reliability factor of customers desperately wanting your product or service on the date of the launch. |
Best of all you don’t have to be popular or extremely successful to do this pre-sell
But how small is small?
Granted those 400 people are members of 5000bc (our membership site), but there’s where the but, but, but stops.
It was like a lightbulb moment!
It pours when it rains. Can you pour it all the time? Is it possible to pour for every product or service? Is it possible to create such excitement at the launch of a product?
But enough yada, yada. Let’s take a look at what’s in the Art of Pre-Sell Course itself.
There are 5 steps involved in pre-sell.
It is easy to think that pre-sell is just a matter of making a big announcement and then launching your product or service. That is not true. Pre-sell involves five different steps which cause the customer to want your product.
How to properly announce your product.
Bulldoze the customer with endless pitches is the technique most marketers use to sell an idea. A product or service announcement doesn’t require you to be a desperado. You can learn how a product or service can be announced without fanfare and still get great results.
There is a lot of information about the launch.
Launching a product or service is very difficult if you don’t roll it out quickly. People go through sleepless nights because they don’t know how many details are involved. You can plan your launch backwards if you know the details in advance.
What to expect on the launch day?
A product or service will launch almost perfectly if you do things right. Will it? We have made a few mistakes over the years, and you will learn what to expect on launch day. The day itself is nerve-racking as well as the run up to the launch. You will need to know how to make your product or service a success.
There are examples of pre-sell.
You can quickly understand a concept when reading a book. When it comes to applying it to your business, the plan falls apart. It’s possible that you don’t have inspiration from your field. There are examples from both big and small companies in this course. Companies that just stick to products and those that handle services. There are many examples if you do workshops or courses.
There is a downside to an instant launch.
People are in a hurry when they have a product or service. They want to sell the product as quickly as possible after slogging through the creation stage. Smart companies don’t do that. To get maximum attention and sales on the day of the launch, smart companies organize a launch. Launches done in a hurry often end up as damp squibs and don’t get expected results. How do you get results in limited time plans?
The bonus mistake.
When launching a product, bonuses are often the tipping point. If you have an attractive bonus, a client will buy your product or service. You are exhausted by the time you are ready to launch. Either you delay the launch or put in a shoddy bonus. Both are mistakes. How do you avoid them?
There is a waiting list.
The waiting list is an important part of the launch. It is hard to make a sale without a crowd around you. There are elements involved in the waiting list. How do you create a similar exercise like Joe Pilates did in the last century?
There are real case studies.
It is one thing to understand a concept like pre-sell, and another to see case-studies and examples of how it has been implemented. You will get the steps involved in pre-sell in this course. Several of the successful case studies are smaller than 400 people.
The prospectus is a secret weapon.
It is another thing to have a sales letter. What happens before the sales letter? It is the prospectus. A prospectus can do almost all the sales for you. What are the main points of the prospectus? How do you make sure you don’t miss out on this secret weapon that no one seems to use?
How to use media.
You prefer text over video, images or audio. You are not a customer. A successful pre-sell involves a lot of audio, video, imagery and text. If you want your audio, video or text to stand out, learn how to keep it boring.
Credibility issues when you are unknown.
It is easier for clients to buy from you if you are a known entity. But what if you are not known? Is it still possible to pre-sell your product? Yes, you can.
There is implicit, explicit and embedded pre-sell.
There are three different types of pre-sell. When do you use each type? Where do you use them? How does each type work together to create excitement around a product or service launch? Most people only work with explicit pre-sells, but there are tons of opportunities to get no resentment from your customer.
The Art of Pre-Sell Course Is Designed To Do The Following:
- To get you create a wave of anticipation with your clients.
- To roll out the system with a clear, focused plan. And yes, things will go wrong. The course shows you how to handle many, if not most of those situations.
- The biggest curse of selling is unpredictability. Will the product or service sell, or not? Marketing a product for weeks takes a big toll. With pre-sell, you begin to see clients buying into your product or service within minutes of you putting out the sales page.
What You Will Learn In The Art of Pre-sell Course
- Why you need to remove the Buy-Now buttons on your sales page when pre-selling
- How a waiting list can create scarcity (and how to systematically build a list).
- The rules of scarcity—and the methods to create scarcity even with a product that’s easily available through the year
- How to pre-sell in an extremely short time frame (and how to manage a longer time frame)
- How to create fast-buyer bonuses which cause your sales to spike madly at launch time
- Why uniqueness is critical to pre-sell and how to find uniqueness by going through a ‘feature-writing’ exercise
- What to do if you’re not able to deliver your pre-sold product/services on time (It happens, you know)
- Mistakes we’ve made at Psychotactics (and how you can avoid them)
- How pricing affects the length of the pre-sell (and how to judge the pre-sell based on the price you’re charging)
- The 3 Biggest Excuses for pre-sell (Recognise and overcome these silly excuses)
- How Hollywood, big-retailers, major publishing houses etc. have perfected the art of pre-sell (And what you can learn from them)
- Why pre-sell will save you a ton of time and energy (that you can spend on yourself and your customers themselves)
- Why you don’t need an army of affiliates or joint ventures when you execute a solid pre-sell (we don’t even have a single affiliate or joint venture)
- How to segregate your “members” or “priority customers” when pre-selling—and why it’s a mistake to ignore this advice.
What This Course Is NOT About
- This course isn’t about pummelling clients with every possible method. It’s not sell, sell, sell at any cost.
- It’s NOT about having this huge rollout mechanism that involves an army of affiliates, joint ventures, advertising etc.
- It’s NOT about greed. While you can use the concepts to create a sizeable revenue, if you’re endlessly greedy it’s better to avoid buying this course.
So does pre-sell work for even the tiniest audience of say, one person?
But what if I still need to create my product or service? Shouldn’t I start later?
So how conceptual or theoretical is this product?
Delivery Method
Sean D’Souza – Pre-Sell Book Premium Package
Sale Page: http://www.psychotactics.com/products/presell/
So you go through all this work to create your product or service, launch it, and sit there with expectant eyes to see results. You don’t want to sell just a few products–you want to sell at least a decent amount to justify your efforts. But imagine, nothing happens. The results you anticipated simply don’t materialise.
After all the anticipation for the big day; after all the time and effort of preparing for the big day; after all the hopes of this launch giving your business a boost, you only sell one, two, or maybe none.
You start questioning yourself. Did you mess up the pre-sell? Or was the product the problem? You feel lost because you don’t know where things went wrong, why they went wrong, nor how to fix them.
A step-by-step guide that would give you clear directions to know what to do, when to do it, why you should do it, and how to do it. That way you’d have confidence during the whole process–every step of the way. To be able to release something for sale and have it quickly sell would be a huge confidence booster that you’re on the right track.
Let’s face it, our world has gone back to the year 1920. Back in 1920, most people lived in distant places. To get any kind of marketing or advertising was incredibly difficult.
And today we’ve come full circle. Facebook, Twitter, Bitter, Litter and all those squillions of sites have pretty much ensured that the audience is incredibly torn up into tiny bits. Because customers are so dispersed, it’s important that you’re able to sell your product or service to an extremely small list.
Back in the year 2009, we had a list that bordered around 20,000 subscribers (wait, wait, this story gets better). And we needed to launch a copywriting course online. So we did what we’d always done. We did the freebies, did the teleconferences, blah, blah, blah. And guess what? Four people signed up after spending weeks of promoting the event.
Four? Yes, four.
We’d been in the business for 7 years already; had a rock-solid reputation; were (and still are) amongst the top 100,000 websites in the world. And we got 4 people. And yet, in 2013, that very same course sold out in 25 minutes! We did no joint ventures, no affiliates, no advertising, no publicity. And our list consisted of just over 400 people.
– In 2009, the Article Writing Course took weeks to sell out. In 2010, it took 55 minutes.
– In 2008, the California workshop took weeks to fill a room of 35 people. In 2010, we filled 70 seats in a week.
– In previous years, ebooks would sell at their own pace. In 2010, we sold $50,000 worth of a single product over a weekend.
At that moment, we figured out we didn’t need the entire list. We didn’t need to do what everyone else did. We needed just a few people who were interested in our product. And the best part is they didn’t need to be interested to begin with. We could, with our system and patience, cultivate that interest, so that on the day of the launch things would work out like we’d expect. Yes, we’d cracked the pre-sell code!
Pre-sell is pre-sell. It’s not restricted in terms of size. The concepts apply to a single person, just as it would apply to an audience of 10,000. However, as you already know, the larger the audience, the greater the chance that your product or service will result in the sales that you’re expecting. It’s not that an audience of one person won’t result in the sale. It’s just that one person may not be in a position to buy at exactly the time you’re selling. Pre-sell is not a magic trick. It’s a method to create anticipation which ends up in a client buying into your offering. It works with a small audience, just as it would with a big one.
The whole point of pre-sell is to start right away—even if you don’t have any product or service. In fact, the earlier you start, the more the anticipation builds up as you get closer to the sale date. Some of our courses/products/services have been in the pre-sell for a year or two years in advance. If you’re not ready with your product or service now, you don’t have to be ready. In fact, in almost every instance, at Psychotactics, we’re never ready with the product or service.
Well, let’s put it this way: I personally don’t like long-winded blah-blah in a book. If you’ve read any of our books, bought any of our product or attend any courses/workshops, you’ll find that there’s this obsessive need to create steps that not just work, but are doable. The steps matter, but the ability to execute it easily is far more crucial. And that’s what you’ll find with this product too. No blah, blah, blah—just solidly good stuff that you can, and should execute!
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