Advanced Google Analytics Implementations with Google Tag Manager

There are over 100 features for tracking your website and online business. Only a few people take advantage of those, although they could capture better and meaningful data, get deeper analysis, make greater decisions, and make more money on the way.

There are 23x video and 5 exercises.

The overview of the module.

The course introduction. The course is called the Advanced Google Analytics integrations. Prerequisites, what you need to know… You are about to learn something. How to get the most out of the course.

The Pageview Tag is the first module. Module 1 has an introduction. Tracking pageviews and site hits. Cross domain tracking should be installed. Tracking cross domain The campaign parameters should be manipulated. The campaign parameters are manipulated. The campaign parameters can be manipulated. Pageviews can be organized with content groups. Rollup Tracking allows you to track multiple sites in one account. Rollup Tracking allows you to track multiple sites in one account. You can modify the Pageview Tag further. We have learned a lot so far. The first module is an exercise.

In the second module, interaction tracking is included. Module 2 has an introduction. Setting up auto event variables. Building GA event tags. There is a virtual page view. Social interactions can be measured. Measure social interactions. The second module recap. The second exercise module is called Exercise Module 2.

The module deals with e- commerce and conversion tracking. The introduction to module 3. Goal conversions can be Triggered in the Analytics. Transaction Tracking is a form of tracking. Enhanced Ecommerce Tracking is what it is. Enhanced Ecommerce Tracking can be integrated. Non-E commerce websites have conversion tracking. Track offline conversions. There is a recap of module 3. The third module is an exercise.

The module has advanced tracking techniques. The introduction to module 4. There was a timing hit on the Google Analytics. Additional context can be captured with custom dimensions and metrics. The User ID feature can be used to track your users. It is possible to extend your tracking with the help of the GOOGLE ANALYTICS PLUG- IN. It’s a good idea to modify your installation of Google Analytics. Part 4 of the recap module. The module deals with exercise.

You can get the download of Julian Juenemann – Advanced Google Analytics Implementations with Google Tag Manager at nextskillup.com.