Terry Rice – How to Start Your Own Successful Consulting Business

Clarity

How much to charge, your target client, and why you are their obvious choice are some of the things to consider.

Pitching & Proposals

Training and templates make pitching and proposals painless and predictable.

Process

If you want to streamline your business process, use routines, apps, and services.

Fulfillment

You can learn how to deliver on the promises you make to your clients.

Branding & Marketing

Through in-person events and podcasts, learn how to position yourself and give value to your audience.

• Lesson 2: Determining Your Zone of Genius (4:24)
• Lesson 3: Defining Your Target Audience (1:32)

Lesson 4: Determining your target audience.

• Lesson 6: Social Listening (1:28)

Social listening is covered in Lesson 7.

• Lesson 8: Social Listening | Reddit (2:13)

Lesson 10: Social Listening on Amazon (0:38) Lesson 11: Surveying Your Audience (1:40) Lesson 12: Creating Surveys

• Lesson 13: Distributing Surveys (2:41)
• Lesson 14: Interviews (3:12)
• Lesson 15: In-Person Events (1:29)
• Lesson 16: Building and Leveraging the Empathy Map (2:47)

Lesson 17: Determining the Problems You’ll Solve, Lesson 18: Creating and Packaging Your Services, and Lesson 19: Business Models, Pricing and Revenue Goals.

• Lesson 1: Introduction to Branding & Marketing (1:55)

Lesson 2 is about your personal brand.

• Lesson 3: Your Title, Positioning Statement and Bio (4:41)
• Lesson 4: Launching Your Website (2:32)

Lesson 5: Website Sections, Lesson 6: Content Marketing, Lesson 7: Social Media Overview, Lesson 8: Social Media Strategy, Lesson 9: Content Calendar.

• Lesson 10: Signature Speaking Topics (3:50)

• Lesson 2: Intro to Active Prospecting & Activating Your Network (4:58)
• Lesson 3: Social Media Outreach (4:45)

Lesson 4: Email Outreach, Lesson 5: In- Person events, Lesson 6: Passive prospecting & Compiling Insights, and Lesson 7: delivering your signature speaking topics.

Lesson 2: Proposals and Lesson 3: Following Up.

Lesson 2 is Client Management and Lesson 3 is feedback, referrals and testimonials.

Group coaching is lesson 2.

• Lesson 3: Online Consulting (8:10)

Lesson 4 is online courses, Lesson 5 is paid speaking opportunities, Lesson 6 is affiliate marketing, and Lesson 7 is referrals.

Meet your instructor

Terry Rice believes that all businesses should have access to the critical resources and guidance needed to grow. After working in corporate roles for many years at companies such as Adobe and Facebook, he now focuses on helping entrepreneurs monetize their knowledge without sacrificing their health, family, or personal interests. Terry is a professor at New York University and General Assembly.