PLEASE CHECK VIDEO OF ALL CONTENTS : WATCH HERE!

The Traffic Engine – Andre Chaperon & Shawn Twing

There is a traffic engine.

There is a paid traffic manifesto. There is an email archive. There are questions and answers. There is an outline and schedule for the course. There are 219 comments. You can enroll in The Traffic Engine CLOSED!

Shawn and I have been talking about this course for a while. I said I would publish the course under the TLB brand.

This was done over email. Shawn immediately replied, yes!

There was no real progress for months. Shawn explained his resistance when I checked in for a status report.

He said, ARM redefined email marketing, it’s the gold standard. How am I supposed to live up to that?

[Several months later.]

Shawn sent me an email.

Todd Brown’s Top One mastermind shared some of his ideas about paid traffic.

The bugger likes to loop me. I replied, And?

I won the million dollar power hour for the best marketing idea. I am starting to feel better about this.

Shawn Twing is at Top One. Shawn Twing, Damian Lanfranchi, and Todd Brown are at Top One.

[Several months later.]

Shawn presented the ideas to John Carlton.

Shawn loves the open looping game.

Me: And?

Shawn said that he got an enormous direct response company as a client and that he was feeling good about it.

[Several months later.]

Shawn asked who heard the presentation and implemented the ideas. He told me last week that he doubled his cost per acquisition.

Me: Ouch!

Shawn: Alright. That was not the punchline. He increased his order value by 8 times.

Month after month, example after example, it went on and on. We can finally say HELL YEAH! now that we are both 100% all in

Shawn has a traffic manifesto.

Over the next week, I will add more information to this page.

There is an outline and schedule for the course. The core training of the Traffic Engine teaches the basics of successful paid traffic campaigns on the internet.

The focus of the course is learning effective, high-leverage strategies first, and then implementing those strategies to create awareness, test offers, and gain customers with Facebook.

Week seven will focus on maximizing revenue from existing traffic.

To make sure everyone is on the same page, we are going to start with prospecting first, then add retargeting, which is different from the advice I gave on the 10-day free traffic training which I want to acknowledge.

There will be a discussion of scale and optimization in week eight.

The goal for the course is for participants to have at least one search campaign, one Facebook campaign, and one GDN campaign.

Other goals include:

The platforms have the most important mistakes to avoid. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it There are critical factors that drive performance. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The few metrics that matter and how to calculate them using free tools. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Digital offers, lead generation, and co-created offers are strategies for service offers. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Sphere of Influence and Autoresponder Madness have specific strategies. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Testing to inform offer messaging. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I use frameworks and tools for idea generation and capture. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I’m sure I’m forgetting a lot. Four hot-seat calls will be included in the first live cohort. The exact dates have not been determined. The outline below shows the weeks when each call will appear.

In the learning area, hot-seat calls will be recorded and made available.

All future course updates will be available to participants as they are made available.

Each module will have comments to ask questions which I will answer regularly throughout the first eight weeks, but less frequently after that.

There will be a mix of written modules, video, and links to third-party resources in the course content.

Creative professionals who want to use The Traffic Engine for client work can upgrade to the upgrade version.

The upgraded content is below the core course schedule.

[*I may decide to add additional content. If that were to happen, I’ll make sure that content is created within the eight-week timeframe.]

Module 0 is the View of The Traffic Engine. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Friday, Understanding Current Reality is a core module. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Friday, paid traffic principles is a core module. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Q&A call #1 The Audience and Offer Masterclass is a bonus module. The third module is about getting started with the search engine. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The core module is about metrics and performance. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Q&A call #2 The Core Module 5 is Getting Started With Facebook. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Facebook Metrics and Performance is a core module. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it There is a bonus module called Facebook Offer and Messaging Testing Framework. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Q&A call #3 The core module 7 is retargeting. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The Core Module 8: Ongoing Optimization and Scale will be held on Friday, May 29th. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Q&A call number four The add-on for the client- services upgrade. Content specific to the needs of creative professionals who use The Traffic Engine on behalf of clients can be found here. This is added to the core training.

There are strategies for finding and working with paid traffic clients. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The second module deals with common problems and solutions. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Hot-seat Call #1 is a client-service Q&A. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The third module is about getting results for clients using the traffic engine. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The fourth module is Growing Your Business and Your Clients’ Businesses. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Hot-seat Call #2 is a client-service Q&A.

Delivery Method