David Booth – SEO Fundamentals 2014
David Booth – SEO Fundamentals 2014
Digital Download: You will receive a download link via your order email after successful payment.
Learn search engine optimization techniques to increase your website’s visibility on search engines like Google and Bing and attract the right kind of traffic to the right pages on your site.
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Description
SEO Fundamentals 2014
You can learn how to increase your website’s visibility on search engines and attract the right kind of traffic to the right pages on your site.
Learn how to find your ranking on a search engine and how rankings affect businesses large and small. You can learn how to conduct research, build inbound links, improve your pages and content, and plan for a long-term SEO strategy. You will learn how to increase your reach through local search, mobile, and ecommerce.
Topics include:
- What is SEO?
- Understanding how search engines index content
- Researching keywords
- Using SEO tools
- Optimizing pages for keywords
- Optimizing code and site structure
- Building links to your content
- Optimizing nontext components of a webpage
- Analyzing content quality
- Defining your audience, topics, angle, and style
- Promoting your content via social media
- Measuring SEO effectiveness
- Setting up Google Local
- Optimizing ecommerce sites for search
- Configuring sites for mobile
Subjects:
Small business marketing branding.
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