L. Loveday & S. Niehaus – Web Design for ROI
L. Loveday & S. Niehaus – Web Design for ROI
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Turning Browsers into Buyers & Prospects into Leads: Turning Browsers into Buyers & Prospects into Leads.
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Description
Web Design for ROI
Description:
Design your website like a business. Billions of dollars in spending decisions are influenced by web sites. Why aren’t businesses focused on designing their sites to maximize their return on investment?
Web design can do more than make a site look good, it can be a powerful strategic weapon that enhances financial returns and creates competitive advantage.
It is time to make web sites accountable. Design decisions should be based on metrics and business goals. It is time for Web Design.
You will learn in this book.
- Why so many organizations think about web design the wrong way
- How small design changes can have a big impact on your bottom line
- Simple tips to increase web sales/leads by 10% – 50% (or more)
- Concrete design guidelines for:
- Landing pages
- Home pages
- Category pages
- Detail pages
- Forms
- Checkout processes
There are helpful examples from a wide variety of sites.
Get Download L. Loveday & S. Niehaus – Web Design for ROI at nextskillup.com today!
Delivery Method
Turning Browsers into Buyers & Prospects into Leads: Turning Browsers into Buyers & Prospects into Leads
By: Lance Loveday & Sandra Niehaus
Publisher: New Riders; 1st edition (October 17, 2007)
Format: Ebook (PDF)
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