Martha Amram – Value Sweep
Martha Amram – Value Sweep
Martha Amram – Value Sweep
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Description
Martha Amram – Value Sweep
MARTHA AMRAM – VALUE SWEEP
The stock market values growth opportunities. Managers struggle to quantify the value of growth initiatives and align internal valuations with the financial markets. The first book to lay out 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 888-353-1299 Martha Amram takes readers beyond the numbers, providing a new lens and a better vocabulary for envisioning, understanding, and valuing growth across a wide sweep of assets, based on extensive research and years of frontline work within corporations. Managers can place diverse growth projects on a single map of value with this innovative approach. They can better direct resources and attention to the most valuable projects. When to use traditional valuation methods, such as Discounted Cash Flow, and when to use more innovative methods such as decision analysis or real options; how to quickly value growth opportunities and compare the result to valuation benchmarks; and why venture capital valuations are sensible. Martha Amram is an independent consultant and adviser to Fortune 500 companies and start-ups. She lives in Palo Alto.
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