Chris Brogan – Earn More Customers

Chris Brogan – Earn More Customers

You can grow your list and get more customers. You live or die by your database was the second piece of advice Jeff Pulver said to me before we went to work together. If you care about and nurture a list of people who subscribe to your newsletter, and treat them like the most important people in your world, you will earn the right to sell and serve those people, and keep your business thriving.

A framework to learn and execute. Over the last few years, we have learned that people tackled the online portion of building their businesses in ways that were both time consuming and ineffectual. You might have been told to get on all these social networks, to make content, and to expect some sales. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Not much happened, right?

It’s possible to earn more customers. We have learned a lot about why that is. There are a few notes here.

There is a difference between converting and non-converting media. Most people have the wrong balance. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Email marketing accounts for a huge amount of your potential sales revenue. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it It is a day where you are losing sales potential if you do not grow your list. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it 80% of sales happen after the fifth touch. If the product is expensive or complex, there may be as many as eleven or more touches. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Our framework can be used to sell yourself, a product, a service, or something in the physical world. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it Most of our methods translate to both business-to-business and business-to-consumer.

I want to show you how it gets done, but I don’t want to overwhelm you. We want to give you a course experience that will be both a lay of the land kind of explanation and a paint by numbers method that you can use for your own business.

A simple plan for busy people.

1. Welcome – EMC00
   (this is just the housekeeping and login information)
   01. The List Is Everything – EMC01
   the mindset part of the course, plus some starting details.
   02. Online Platform Map Plus Measurement (our two metrics – #$)- EMC02
   the guide to help you set up the right technology to get going (a few options based on your needs).
   03. A Nimble Operations Plan – EMC03
   This is the execution plan for the whole process.
   04. Smart Growth Strategy – EMC04
   Any day not spent growing your list is a day your list is dwindling. But you also have to nurture who’s there.
   05. Your Home Base and Selling – EMC05
   I’ve learned a lot over the last few years about conversion, sales pages, and more.
   06. Blogging and Email Marketing – EMC06
   How does non-converting and converting content drive your business? And what’s the right mix?
   07. List Building Methodology – EMC07
   This is everything we’ve learned from our experience, plus a chance to bump up your numbers in an ethical and slightly faster way.
   08. New Approaches to Social Networks – EMC08
   I’ve been in various online communities since the 1990s. I watched lots of people jump into “social” and see little to no results. I’ll share everything I know to help you fix all that and get some yield from your efforts.
   09. Offline to Online and Back – EMC09
   Whether you run a brick and mortar business, or if your mostly online business takes you out to events in the real world, here’s where we help with that.
   10. Graduation and Extra Credit- EMC10
   Our courses aren’t for credit, but we do give you a graduation ceremony plus ways to “earn extra credit” with some extras and upgrades.

That is how the course will come to you.