I will be interviewing the world’s best direct marketers.

There are secrets to generating more leads, customers, sales and profits.

Standing on the shoulders of giants.

That is what we do in direct marketing. We have always done that. We study what works and try to duplicate it for ourselves. Our heroes have their heroes who taught them the craft.

That is the thing about advertising. It is based on principles and strategies. Strategies that consistently create more leads, customers, sales, and profits in any market.

We learn from what others have done. As we adapt it to our market, we put our own spin on it.

We share what works. We share our discoveries. We allow others to stand on our shoulders.

There are a lot of breakthrough ideas and huge response in campaign after campaign.

The masters of response

Some of them are acquaintances. I only heard of a few. Some of them are complete strangers.

I posted a request on Facebook.

“Who are the world’s best WORKING copywriters?”

I made my own list. People on the A-list in traditional direct response markets.

I would love to chat with them. I knew there were people out there who could provide massive value in answering the question.

What are the best ways to get a response?

What strategies can you use to get a measurable business result?

I received a lot of recommendations for who I should interview. Not all recommendations are created equal and a lot of sifting and sorting was required. Some people got hot and bothered by my trusting Facebook to answer the question.

I was blown away by the list by the time it was done.

The expected names were there. I didn’t know that a few other marketers were killing it right now.

I came up with a list. I was looking for 10. The list keeps growing and I ended up with almost 50.

I want them to reveal their secrets.

This is your invite: Stand on the shoulders of these giants!

You can get streaming access to watch the interviews as many times as you want. You will be aware of our conversation. You will discover their secrets.

The big, high-level topics I am covering are:

• How do you go from the need or idea for a campaign to a finished campaign ready to go into the market?
• What are your favorite strategies or secrets to consistently writing big winners for your clients?
• What else do you do besides writing copy that makes you successful?
• How do you run your copywriting BUSINESS to maximize your income?
• Anything else uniquely valuable for other direct response copywriters and entrepreneurs?

We go deeper. In the limited time span of about an hour, each interview is dynamic, personal, and probing, meant to extract maximum value from their experience.

We go off in other equally-valuable directions for the interviewees who are more marketer than writer.

Our goal is to give you actionable insight from a variety of perspectives into what works now to generate response, in any market, for any offer, in any medium.

It’s started as 10 1… Now there’s more to come…

The Masters of Response got a lot of love when I announced it.

I am in the middle of the direct marketing industry. I have worked with the best. I have developed an incredible network because of this.

This helps me fulfill my promise. You will get to be an Insider. Through my network, I am able to give you access to other industry Insiders.

The excitement about this interview series has been shared by marketers from novice to pro.

I wanted to interview 10 top copywriters for The Masters of Response. To allow my coach, Joseph Rodrigues, to interview me as a 1 on the interviews list.

I quickly realized this could be bigger.

I decided to keep the party going.

I will try to add at least one interview with a top marketer every month. This will be an exclusive benefit for you, as a member.

The Masters of Response will keep growing.

You get instant streaming access to all the Masters of Response interviews when you register. As long as you maintain your membership, you will get access to all new interviews. The other training in the catalog.

See for yourself. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it The Masters of Response is included with your membership when you join.