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Preface to Marketing Management 15e by Peter and Donnelly is praised in the market for its clear and concise presentation of the basic principles of marketing in such a way that the core concepts and ideas are covered in sufficient depth to ensure understanding. By offering an engaging clear and conceptually sound text this book has been able to maintain its position as a leading marketing management text. The fifteenth edition serves as an overview for critical issues in marketing management. Its brief inexpensive paperback format makes it a perfect fit for instructors who assign cases readings simulations or offer modules on marketing management for MBA students. The text also works in courses that implement a cross-functional curriculum where the students are required to purchase several texts.

Quantum mechanics is a hugely important topic in science and engineering, but many students struggle to understand the abstract mathematical techniques used to solve the Schrödinger equation and to analyze the resulting wave functions. Retaining the popular approach used in Fleisch's other Student's Guides, this friendly resource uses plain language to provide detailed explanations of the fundamental concepts and mathematical techniques underlying the Schrödinger equation in quantum mechanics. It addresses in a clear and intuitive way the problems students find most troublesome. Each chapter includes several homework problems with fully worked solutions. A companion website hosts additional resources, including a helpful glossary, Matlab code for creating key simulations, revision quizzes and a series of videos in which the author explains the most important concepts from each section of the book.