Adriaan Brits – SEO: Apps
Adriaan Brits – SEO: Apps
Digital Download: You will receive a download link via your order email
Your app’s search ranking will continue to change as the SEO landscape evolves. This course provides the latest best practices you can follow to keep your apps discoverable.
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Description
SEO: Apps
By: The Brits are called Adriaan Brits.
There is a level. Intermediate.
This is the length of the story. 1h 3m
It was released. Jun 12, 2017).
Description:
As the search landscape changes, your app’s search ranking will change as well. The best practices you can follow to keep your apps discoverable are provided in this course. Learn how ASO affects the ability for users to locate your app. You can use leading analytic tools to derive insights about your app’s performance. Find out how to put these insights to use as you update your app, create a content sitemap, and enable app index. You can use additional strategies to improve the discoverability of your app, such as evaluating star ratings and enhancing app marketing.
Topics include:
- SEO vs. ASO
- Google and Bing mobile results for apps
- Google Now on tap
- Google micro-moments
- Google App Packs
- App ranking factors
- Search-centric apps
- Mobile affiliate networks
- Enabling app indexing: Android and iOS
- Creating an app content sitemap
- Boosting app download volume and velocity
- Considering star ratings and user feedback
- Social media links and app marketing
Contents:
- Introduction
- 1. SEO for Apps: The Evolving Landscape
- 2. SEO Tactics for Apps: Solutions
- Conclusion
Author:
The Brits are called Adriaan Brits. He is a digital marketing consultant.
Through his agency, adriaanbrits.com, he specializes in pay-per-click campaign management and conversion rate maximization. Digital copywriting, database marketing, and programmatic media buying are some of the topics Adriaan consults on. He likes using competitor data to help companies improve their content, marketing, and digital strategy. Adriaan holds an masters degree in marketing from Oxford Brookes University and is constantly updating his skills to help businesses tap into the latest digital marketing solutions.
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