Don’t Make Me Think: A Common Sense Approach to Web Usability

3 new chapters and loads of inspiring samples have been added to the #1 bestselling Web design guide of all time. Every marketing executive who approves or oversees a Web site needs to read the instructions. It was entertaining and enlightening.

There is a review of MarketingSherpa. There are a lot of good things about this book. It is easy to skim with lots of illustrations, and it will make designing or approving Web sites much simpler for you. We make this book mandatory reading for all of our staff, including marketers, researchers, Web designers, and even interns.

The first edition of Steve Krug’s book sold more than 100,000 copies, making it one of the most read marketing and business books of the decade. Three new chapters have been added to ‘Don’t Make Me Think’. #1. People leave Web sites. #2. How to make websites usable. #3. Help! How to battle ill-conceived CEO design ideas is what my boss wants me to do.

This book is a great read for anyone who has ever used the internet. Who knew that practical design instructions were so entertaining?

When you have a meeting with your designer, your boss, or a new underling, arm yourself with ‘Don’t Make Me Think’. Steve Krug has gentle humor, clearly explained advice, and real-life illustrations. Visitors to your Web site will thank you for it.

We have a 100% money-back satisfaction guarantee, and we ship in 24 hours. Get copies for everyone in your design and marketing department.

There is a table of contents. The second edition has a preface. It was written by Roger Black. First thing to do is read me first. There are guiding principles. Chapter 1 is about not making me think. Chapter 2 shows how we use the web. Chapter 3 is about billboard design. Chapter 4 is about animal, vegetable, or mineral. Chapter 5: Omit Needless Words. Things you have to get right. Chapter 6 deals with street signs. The first step in recovery is admitting that the home page is beyond your control. Making sure you are correct. The Farmer and the Cowman should be friends. There is testing on 10 cents a day. Outside influences and larger concerns. Chapter 10 is about common courtesy. Chapter 11 includes accessibility, Cascading Style sheets and you. Chapter 12: Help! My boss wants me to do something. Recommended reading Acknowledgments. There is an index. There are 142 color screen shots.

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